If we’ve said it once, we’ve said it one hundred times - technology is changing, and it’s taking the elearning industry with it. As improvements and upgrades continue to be made to existing tools, and new tools are becoming available, L&D pros are beginning to pivot their goals to take elearning to the next level. To quote the late department store magnate John Wanamaker, “half my advertising is wasted, I just don’t know which half.” Until now, L&D pros have found themselves in a similar position - knowing that something is working, but not being able to measure what, exactly, that is. Now, however, with advances in analytics, reporting, and tools such as xAPI, L&D pros are able to home in on the performance and activities of learners to pinpoint modules and tools that are generating success, or that could use a bit of tweaking.
To deliver learning at the point of needWith traditional learning methods, learners are instructed to login to the LMS, start their assigned modules, and complete them in a timely fashion. And that has been all well and good when looking at learning from a static perspective. However, in today’s technological landscape, with multiple pieces of software to accomplish a day’s work and a workforce and client base that is becoming more globalized, it’s not necessarily reasonable to expect that one module - or even an entire course - will provide what learners with everything need.
One technology innovation that’s changing this paradigm is xAPI. With xAPI, we can launch training from anywhere and still capture data like who clicked the link, what did they click on, did they pass at quiz, etc., all without forcing the learner to first log-in to their LMS. Now, learners can click on a “help” button from a variety of software and be automatically taken to the appropriate resource within their organization’s LMS. They no longer need to login to the LMS and hunt down the information, or hope to retain it all for when the time is right - it’s already there, waiting for them.
To capture not only data on learning outcomes, but on performance tooTo build on the last point, L&D pros have often struggled with measuring completion rates versus success rates versus actual usage. With the “butts in seats” method, as long as a learner completed their course, it was considered a success. However, with today’s advancements in technology course developers are able to see what material learners are continuing to refer back to, or what they’re accessing from outside of the LMS itself.
To use tools that synthesize all of this data so we gain insight both on the impact we have made and the needs of our audiencesBy having this information available to them, course creators and managers can take a look at the current information on offer and revise accordingly. Perhaps one piece of software is getting a particularly large amount of “help” clicks - this could be a trigger to include more in-depth information within the next upgrade to the content. They can also drill down to see what exactly seems to be triggering the help requests. Are users almost always popping back into the LMS from the same portion of the software to complete the same tasks, or is it all over the map? If it’s the former, then it’s easy to determine that a deeper dive into that one particular aspect needs to be taken, whereas if it’s the latter, a developer might decide that the entire section needs an overhaul.
Are you ready to learn more about how L&D professionals can use data and analytics to improve upon - or create - stellar courses? Check out our guide, Data: Working with a purpose.