17/11/08. Kineo will be demonstrating an innovative approach to product knowledge e-learning at this year’s Online Educa, the largest global e-learning conference for the corporate, education and public service sectors.

Companies face a major challenge when products are sold by large, globally dispersed sales teams or by a range of resellers. Products change frequently especially in fast moving areas like technology and mobile devices; and it can be very difficult to ensure sales people or resellers:

• understand the latest products and their features
• know how to sell the benefits of the products
• understand the different customer opportunities

E-learning provides an opportunity to provide product knowledge training in a cost-effective manner. However, traditionally updating and changing content to keep pace with product changes has been a challenge. Kineo’s innovative approach enables organisations to update product knowledge content rapidly and efficiently in a matter of minutes.

At this year’s Online Educa conference from 3rd to 5th December, Kineo’s Managing Partner, Steve Rayson will demonstrate examples of product knowledge e-learning. He will demonstrate how solutionsusing xml updates and feeds can allow companiesto quickly and efficiently update product e-learning whilst still providing an engaging learning experience for their sales staff and resellers.

Online Educa is the largest global e-learning conference for the corporate, education and public service sectors, is the key annual networking event for the international e-learning and technology-supported learning and training industry, attracting and bringing together experts in the vanguard of technology-enhanced learning from around the world. Participants forge essential cross-industry contacts and partnerships, thereby enhancing their knowledge and expertise.