There are 4 key benefits in which elearning has transformed the landscape of learning and development. When compared to the traditional mode of classroom learning, there is clear evidence that elearning brings:
- faster delivery
- lower costs
- more effective learning
- lower environmental impact
At a time when change is faster than ever, a key advantage of elearning is that it has quicker delivery cycle times than traditional classroom-based instruction. In fact, research[1-2] indicates that elearning reduces learning time by at least 25 to 60 percent when compared to traditional learning. Elearning cuts down on the training time required because:
- it does not take as long to start and wrap up a learning session
- learners set their own pace, rather than the pace of the group
- no travel time is needed to get to and from training events
- learners can focus on elements of a programme they need to learn and can skip what they already know
Alongside these factors, there is also a practical limitation on how quickly learning can be rolled out with classroom-based instruction, as the capacity to deliver is limited by the number of available classrooms and trainers. Our rapid elearning service on the other hand, has enabled organisations to create and roll out training programmes within weeks, or even days.
To learn more, you can find our rapid elearning case studies here.
Because of the speed and ease in which elearning is delivered, the costs of learning and development for an organisation are drastically reduced.
There are the immediate cost-effective gains of elearning in terms of reducing training time as well as cost-effective savings in terms of trainers, course materials, travel and accommodation. However, it is equally important to highlight that elearning, when done right, can also improve an organisation’s profitability. City & Guilds Kineo has a number of ROI case studies which demonstrate the immediate and long-term financial benefits of elearning, including:
M&S who saved £500k over alternative training methods in year 1. They also improved customer service by 22% and became more profitable as a result. You can view the full case study here.
McDonald's who saved £5m over 2 years with their Business Controls Elearning, as well as seeing a 10% sales growth as a result of the training. View the full case study here.
Compass Group whose programme demonstrated an estimated cost reduction of £495k in 6 months as a result of no longer needing to pay for accommodation, travel, time out of the business, external trainers or materials. The full case study can be seen here.
More Effective Elearning
Our case studies show time and again that elearning courses can have a positive and direct impact on an organisation’s profitability by making it easy to learn and digest information.
Studies on elearning and evidence found in City & Guilds Kineo case studies have made it increasingly clear that elearning has the following positive benefits for learners:
- better attitude toward the elearning format and training in general
- improved scores on tests, certifications or other evaluations
- increase in number of learners who achieve ‘mastery’ level and / or ‘pass’ exams
- greater ability to apply the new knowledge or processes on the job
- better long-term retention of information
Lower Environmental Impact
By providing an alternative to the paper-based learning and testing of traditional classrooms, elearning is an effective way for organisations to significantly reduce their carbon footprint.
A study by the Open University found that on average, the production and provision of distance learning courses consumed nearly 90 percent less energy and produced 85 percent fewer CO2 emissions per student than conventional campus-based university courses.
The key areas in which elearning lowers an organisations’ environmental impact are as follows:
- cuts down on the travel and accommodation costs associated with undertaking a course
- reduces the need for a campus site and the accompanying costs of maintaining the facility and equipment
- eliminates the need for paper, thus saving trees
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1. Rosenberg, M.J. (2001). E-Learning: Strategies for Delivering Knowledge in the Digital Age. New York: McGraw-Hill.
2. Hall, Brandon. (2001), “Learning management and Knowledge Management. Is the holy grail of integration close at hand?” http://www.brandonhall.com.
3. Hall, Brandon. (2001), “E-Learning Guide. Six Steps to Implementing E-Learning.” http://www.brandonhall.com.