Attention-grabbing and fun
To launch their new banking product and services to their Sales Units, Kineo created a short, fun, attention grabbing online course that reflected the Viva Kids brand and concept.
Using Adapt, Kineo delivered a single-scrolling page consisting of video, a variety of interactions, bold colours, animated graphics and sound effects. The learning kicks off with a high-production video, produced by Credit Suisse, that shows the customer journey of signing up for Viva Kids. You see the child in the video receiving their Digipigi money box and saving up to buy a BMX. Once learners have had a flavour of Viva Kids from the video, a series of interactions allow learners to meet Digipigi, follow two characters through their stories of using the Digipigi and the associated mobile app, and get an overview of the Viva Kids Banking Package.
At the end of the elearning, Credit Suisse’s Sales Units can see a selection of Digipigi’s fun and playful facial expressions for themselves in an animated image.