The mobile learning revolution: why is it happening?
Shaping the future of learning
Last year in our Learning Insights Report we identified the growing challenges faced by learning delivery, mainly stemming from a more fragmented, more mobile and more global workforce; and from the speed of change. Organisations now have to contend with multiple channels for delivery, multiple devices and time constraints.
Like it or not, we’re now in the middle of a mobile learning revolution.
There’s been plenty to confirm this change over the past year, with Towards Maturity finding that 71% of organisations are now using mobile devices (up from 36% in 2010 and 47% in 2012). We’ve also seen the release of the Adapt Learning framework and Totara LMS Mobile.
With this year’s Learning Insights Report due for release in November, we wanted to reflect back on why we think there’s been such widespread adoption of multi-device in the world of learning over the past year.
1. It Gives Learners A Choice
Multi-device learning provides choice (and control) like never before. Now learners get to pick when and where they learn, and even on which device, giving learners the freedom to learn when and where they want: a sure-fire way to increase engagement.
For TUI Travel, it meant powerful training that could even engage learners before day one.
2. It Connects Learners
Multi-device learning enables connectivity on a much wider scale than traditional PC-based learning.
We’ve started to see a craving for social tools to be integrated into LMSs, which naturally sits more with mobile usage (according to Nielsen, adults spend 50% longer on social media apps on their smartphone than on computers.)
This increased connectivity invariably gives opportunities for learners to learn from another, share problems and connect with SMEs in their organisations.
We’ve talked a lot about how Gen Y, and more recently Gen C, love to be connected. Find out how with these 4 tips.
3. It Gives Learners Content (Which They Love)
If content is king, what is multi-device content…?
A “just-in-time” content approach suits multi-device learning. This works for scenarios where learners need to dip in and out their learning, when out of the office. Maybe they need a quick refresh on a product before a sales pitch. Or maybe they just want a quick how-to refresher.
With the continued rise of a fragmented and remote workforce, access to content when it is needed is becoming vital.
Find out how City & Guilds used a multi-device, content driven approach, because they felt their audience needed more resources, instead of formal courses.
4. It Creates An Identifiable Learning Culture
If you haven’t been listening: Pervasive learning is here. It may seem obvious, but learners already have an established way of behaving at work, which inevitably involves smartphones, social media and lots of content.
Multi-device learning is becoming popular because it provides organisations with an opportunity to build a sustainable learning culture of self-enablement and sharing. By abandoning the rigour of traditional learning methods, and tapping into a culture that learners crave and can genuinely buy in to, organisations are seeing more engagement and retention as a result.
So, What Now?
We know there’s a lot to take in with a multi-device approach, so if you’re feeling a bit overwhelmed and worried about how to get it right, here’s a few tips to ensure you’re not forgetting anyone.
Is your organisation adopting multi-device learning for a different reason? Share with us by commenting below.
Want to talk with us about multi-device learning and how it could positively impact your business? Just get in touch, we’d be happy to talk to you.